What is Underwriting?
KJIL operates as a non-commercial, listener-supported radio ministry. Therefore, we cannot present conventional advertising. However, we can acknowledge contributions made by businesses, individuals and non-profit groups including churches. These acknowledgments are referred to as Underwriting Grant Announcements.
Listening to KJIL will quickly provide your business or church an idea of what grant underwriting sounds like.
The announcement you hear may include:
The name of the business, organization, or service
Hours of Operation
Products and services provided
“Grant Underwriting Announcements differ from standard commercials because they cannot include a call to action, make qualitative statements about products, mention prices or promote sales events.”
Underwriting announcements have proven to be an effective promotional tool for businesses to reach an audience that is extremely faithful to both KJIL and its underwriters.
How to Become an Underwriter
KJIL is a non-commercial, non-profit, 501(c)(3) listener supported Christian radio ministry and a member of the ECFA (Evangelical Council for Financial Accountability). Our financial support comes from a good balance of individual donations and grant underwriting by area businesses, churches and organizations. Please consider joining our growing team of underwriters who have discovered a unique way to invest in what God is doing through their business and community at the same time!
KJIL desires to help your business succeed and we need your help to continue touching folks where they’re at 24/7. God blesses our underwriters as they join together as a team to help buck the negative media trend by helping to provide positive family Christian programming and music. TOGETHER we are building stronger families and better communities.
KJIL is honored to serve and needs your partnership. Our underwriters join this effort with plans ranging from $150 to $450 per month. Businesses are not required to commit to a period of time or put money up front. Just contact the station at 877-813-5366 for more information.